We work with brands that are doing a lot but not sure it's adding up to something. We bring clarity — to your positioning, your channels, your messaging and what you should actually be spending your budget on.
From early-stage founders figuring out where to start to established brands auditing what's not working, we've helped teams get clear, get aligned and get moving in the right direction.
Because brands that know exactly what they're doing beat the ones that are just doing more.
We built a high-intent search campaign structure focused on admission-ready students. By optimizing landing pages, refining audience targeting, and strengthening paid visibility, we transformed their digital presence into a scalable enrolment engine.
We designed campaigns centered around value-based education and holistic development. By targeting parents with personalized messaging and optimizing website visibility, we drove sustained enquiry growth and stronger admission momentum.
We developed long-term, data-driven campaigns focused on career advancement and job-ready programs. Through optimized landing pages, success-story storytelling, and structured multi-channel campaigns, we built a sustained enrolment growth engine.
We launched multilingual global campaigns highlighting academic excellence and career outcomes. With performance-led creatives and personalized lead nurturing, we strengthened international enrolment growth across key markets.
Strategy isn't a document. It's the thing that makes everything else work better.
Successful agency projects — Brand Identity, Website Design, Performance Marketing, SEO, Social Media
Years in business improving brand visibility, performance, and ROI for ambitious businesses.
Average NPS* we receive from our clients.
Hover a card for details — each line of service ties back to a clear plan, not more noise.
A clear, channel-by-channel roadmap that connects your brand goals to the campaigns, content and budgets that will actually achieve them.
Sharpening how you describe what you do, who it's for and why it matters — so every channel sounds like it's making the same case.
Structured launch strategy for new products, markets or brand moments — with sequencing, channels and success metrics mapped out.
A clear-eyed review of every active channel: what's working, what's wasted and where the real opportunity is.
Mapping the full customer journey from awareness to conversion — and identifying where drop-offs are actually happening.
Understanding your market, your competitors' positioning and where you have room to own something distinctive.
Building the dashboards and reporting structures that give you visibility into what actually matters — not just what's easy to measure.
A strategic partner available to your team on an ongoing basis — for decisions, direction and those moments where you need an outside view.
Strategy without execution is a presentation. Execution without strategy is wasted effort. We help brands find the intersection — and stay there.
Deep-diving into your brand, market, active channels, current performance and actual goals.
Reviewing what's working, what's being wasted and where the real gaps in your digital presence are.
Sharpening how you describe what you do, who it's for and why someone should choose you.
Building a clear, practical roadmap across channels, budgets and timelines.
Turning strategy into a sequenced action plan — so it gets executed, not filed.
Staying connected to measure, adjust and keep the strategy alive as markets and results shift.
Bring us your current setup — channels, campaigns, spend, goals and the things that aren't making sense. We'll help you identify where the friction is, what's worth doubling down on and what you should stop doing altogether.
Meet the Founder
Prateek Modi
Meet the Partnership Architect
Charu Gupta
Meet the Head of Strategy
Rishabh Behal
Prateek Modi
Founder
Charu Gupta
Partnership Architect
Rishabh Behal
Head of Strategy
Our clients appreciate clarity, practicality and a team that's honest about what's working and what isn't.
AYAN CHATTERJEE
Head, Ed India Foundation
AMIT PRASAD
Director at K K Modi University
SUDESHNA MUKHOPADHYAY
Chief Design Officer, Svarochi Lights
KARAN DHUPAR
Founder & CEO, Gourmet Spice
ASHOK ARORA
MD at eWebGuru
ASHUTOSH DWIVEDI
Founder & CEO at Utazzo.com
AYAN CHATTERJEE
Head, Ed India Foundation
AMIT PRASAD
Director at K K Modi University
SUDESHNA MUKHOPADHYAY
Chief Design Officer, Svarochi Lights
KARAN DHUPAR
Founder & CEO, Gourmet Spice
ASHOK ARORA
MD at eWebGuru
ASHUTOSH DWIVEDI
Founder & CEO at Utazzo.com
We've seen enough marketing plans that look thorough in a deck but don't survive contact with reality. We build strategy that's practical, honest and built to actually be executed.
We'll tell you what's not working before we tell you what we'd change. That part matters.
Every channel recommendation starts with what you're actually trying to communicate.
We think across awareness, consideration and conversion — not just the middle of the funnel.
Strategy you can act on — not a 60-slide deck that collects dust.
Strategists, performance marketers, designers and content leads — all in the room.
We don't just hand over a strategy and leave. We stay to see it through.
An external perspective and cross-industry experience. We've seen what works and what doesn't across categories, budgets and markets. We're most useful as a strategic layer, a sounding board or a team that fills specific gaps your in-house team can't cover.
Both, depending on what you need. We offer pure advisory retainers for brands that need strategic guidance alongside their own team. We also offer strategy-plus-execution where we plan it and run it.
A focused audit and strategic brief: 2–4 weeks. A comprehensive go-to-market strategy with full channel planning: 4–6 weeks. Ongoing advisory retainers run month-to-month.
Yes. We've embedded with in-house teams and worked alongside other agencies. We're collaborative by nature — not territorial about it.
Project-based strategy work starts from a defined scope conversation. Advisory retainers are structured around time and access. We'll be transparent about pricing once we understand what you actually need.
Strategy is where growth starts. Let's get yours right.
Let’s plan it properly.
A great strategy is only as good as its execution. Explore how our performance marketing, content, social media and design services bring the plan to life across every channel.
