Walmart Vriddhi — Growth Through Digital Strategy.
Walmart Vriddhi empowers small businesses and suppliers. We partnered to strengthen their digital presence and create a platform that supports growth and engagement.


The Ask
The goal was to create a digital experience that could support Walmart Vriddhi's mission and drive measurable growth for their partners.
Services
Strategy · UX/UI Design · Web Development · Digital Marketing
0.1 True Blue#0053E2
0.2 Spark Yellow#FFC220
0.3 Everyday Blue#4DBDF5
0.4 Sky Blue#A9DDF7
0.5 Bentonville Blue#001E60
Key Problems Identified
- Outdated structure that didn't reflect the scale or impact of the program.
- Content-heavy pages causing cognitive overload.
- Limited scalability for multilingual and regional audiences.
- Lack of clear user journeys for different MSME personas.
- UI didn't align with Walmart's global credibility.



Earlier Version




Design wasn't about aesthetics—it was about
Making Growth Easier

Goals &
Objectives
Outcomes We Aimed For
- Create a modern, intuitive, and inclusive UX
- Improve content discoverability for MSMEs
- Design a scalable UI system for future phases
- Support multilingual expansion
- Align visually with Walmart's global brand trust

Research & Strategy
We deep-dived into Walmart Vriddhi's ecosystem—suppliers, small businesses, and internal users—to define a strategy that could serve all while driving growth.
- Stakeholder and user research.
- Conversion and engagement metrics.
- Scalable architecture and content model.

A journey shaped by research, iteration and intentions






Bringing the Experience to Life





