The Difference Between Good Ads and Great Results Is What Happens Inside the Account.

Our Google Ads management services in India are built on one principle: your ad budget should work harder than it does right now. We manage accounts with the discipline of an in-house team and the strategic depth of a specialist agency — from campaign architecture and bid strategy to negative keyword hygiene and conversion tracking. Every rupee accounted for.

Digital services hero - web content across devices

Our Happy Clients

From regional service businesses spending ₹30,000/month to national brands managing multi-crore annual Google Ads budgets, we've delivered measurable ROI improvements across industries — by fixing the structural problems that most accounts carry for months without anyone noticing.

Tech Mahindra Foundation
Aspen Institute
Tata Steel
Wotr
Walmart-Vriddhi
SRM-Institute-of-Science-and-Technology
Allen Global
Make My Trip
Lenovo
Bloomrooms
Bill-Melinda
Bharat Texi
Sacha Tea
Smart Academy
Veeba
GIZ
Bonhour

Accounts That Started Delivering Once Someone Was Actually Managing Them

The best Google Ads campaign isn't the one with the highest budget. It's the one with the best structure and the most consistent management behind it.

Allen Global Studies campus
Allen Global Studies

280 Increase in Qualified Leads

56Boost in Enrolment Rate60Increase in Click Volume1,098+Leads Generated Per Month

We built a high-intent search campaign structure focused on admission-ready students. By optimizing landing pages, refining audience targeting, and strengthening paid visibility, we transformed their digital presence into a scalable enrolment engine.

Jiva Public School campus
Jiva Public School

320 Boost in Qualified Leads

72Increase in Student Inquiries65Growth in Website Traffic1,250+Qualified Leads Generated Monthly

We designed campaigns centered around value-based education and holistic development. By targeting parents with personalized messaging and optimizing website visibility, we drove sustained enquiry growth and stronger admission momentum.

Tech Mahindra Foundation campus
Tech Mahindra Foundation

250 Boost in Qualified Leads

85Increase in Training Enrolments700Increase in Click Volume50,000+Leads Generated Over 6 Years

We developed long-term, data-driven campaigns focused on career advancement and job-ready programs. Through optimized landing pages, success-story storytelling, and structured multi-channel campaigns, we built a sustained enrolment growth engine.

TBS Education campus
TBS Education

65 Increase in International Student Applications

75Higher Landing Page Engagement3XGrowth in MBA & Master's Inquiries1,500+Leads Generated Through Campaigns

We launched multilingual global campaigns highlighting academic excellence and career outcomes. With performance-led creatives and personalized lead nurturing, we strengthened international enrolment growth across key markets.

Proof over Promises

When Google Ads management is done properly — right campaign structure, tight keywords, daily monitoring, honest reporting — cost per lead falls and conversion volume rises. Consistently.

300

Successful agency projects — Brand Identity, Website Design, Performance Marketing, SEO, Social Media

10

Years in business improving brand visibility, performance, and ROI for ambitious businesses.

9.8

Average NPS* we receive from our clients.

WHAT OUR GOOGLE ADS MANAGEMENT COVERS

Search Campaign Management

Keyword-level management of every search campaign — match types, quality scores, ad copy rotation and negative keyword lists updated continuously, not quarterly.

Shopping & Performance Max Campaigns

Product feed optimisation, campaign architecture and bid strategy for e-commerce brands running Shopping and Performance Max — managed with human oversight, not blind automation.

Display & YouTube Advertising

Brand awareness and retargeting campaigns across Google's display network and YouTube — built for reach without haemorrhaging budget on the wrong audiences.

Bid Strategy & Budget Management

Smart, manual and automated bid strategies selected and managed based on your actual conversion data — not Google's default recommendations, which rarely align with your goals.

Negative Keyword Management

Systematic exclusion of irrelevant, costly search terms that drain budget without generating qualified leads or revenue. Most accounts have significant waste here.

Ad Copy Writing & A/B Testing

Regular creation and structured testing of headlines, descriptions and ad extensions — improving click-through rate, quality score and conversion rate simultaneously.

Landing Page Audit & CRO Recommendations

Reviewing the pages your ads send traffic to and making specific, testable recommendations that reduce drop-off and increase conversion — because great ads on a weak page waste money.

GA4, Tag Manager & Conversion Tracking Setup

Proper analytics and attribution from day one — so every lead, call, form submission and sale is tracked accurately and tied back to the campaigns that generated it.

OUR PROCESS: FROM ACCOUNT AUDIT TO COMPOUNDING RETURNS

The most common Google Ads problems — broad match overuse, missing conversion tracking, campaigns set up once and never revisited — are structural. We fix the foundation before we try to scale anything.

01

Account Audit

A detailed review of existing campaigns, wasted spend, quality scores, keyword structure and what's actually driving conversions versus just burning budget.

02

Campaign Strategy

Defining the right campaign types, keyword strategy, bidding approach and budget allocation for your business model and market — before touching the account.

03

Build or Restructure

Setting up new campaigns or rebuilding existing ones with clean architecture, tight ad groups and verified conversion tracking from the start.

04

Ad Copy & Extensions

Writing ad copy and configuring extensions that earn the right click — qualified buyers, not curious browsers.

05

Launch & Active Monitoring

Close daily monitoring in the first 30 days — anomalies caught and fixed fast, not discovered in the end-of-month report.

06

Optimise & Report Monthly

Continuous refinement driven by conversion data, with transparent monthly reporting on spend, leads, cost per lead and ROI trends.

Start With a Free Google Ads Account Audit.

Tell us your current monthly spend and your conversion goals. We'll show you exactly where budget is being wasted and what a well-managed Google Ads account should realistically deliver for your business.

Prateek Modi

Prateek Modi

Founder

Charu Gupta

Charu Gupta

Partnership Architect

Rishabh Behal

Rishabh Behal

Head of Strategy

Trusted by Ambitious Brands

Our clients appreciate having a team that's in the account every week — not just sending a formatted report at the end of the month.

AYAN CHATTERJEE
It was great experience for our team to engage with your team in the process of designing & developing the website. Genuineness in your work was visible during all the interactions. Thanks for their patience, understanding of our requirements and outcomes. Keep it up.

AYAN CHATTERJEE

Head, Ed India Foundation

AMIT PRASAD
We loved working with the Modifyed team. They helped us develop a great website for our university and were cool, patient and approachable throughout the process. It was evident that they had a great hang of new digital marketing tools needed as Prateek and the larger marketing team did a brilliant job of increasing the total number of lead flow at affordable prices. Prateek intuitively understands clients needs and suggests solutions which are practical and actionable. He is able to bring consensus by finding win-win solutions to all marketing problems.

AMIT PRASAD

Director at K K Modi University

SUDESHNA MUKHOPADHYAY
I am pleased to share a few words about my experience of working with Modifyed Digital. We had assigned Modifyed Digital the mandate for handling our SEO and website maintenance activities and we have seen a significant growth in organic traffic coming from search engines. The team coordinated various changes on the website which led to boost in online enquiries! Their well-timed suggestions and great communication has ensured a good understanding of our business, leading to excellent search engine optimization of the entire site. We will continue working with Modifyed in the months and years to come.

SUDESHNA MUKHOPADHYAY

Chief Design Officer, Svarochi Lights

KARAN DHUPAR
Modifyed was prompt, creative and highly effective in getting the results which they promised. In the high competitive catering business, we had failed to get results with 3 previous vendors, and were pleasantly surprised at the high number of quality leads which were generated as a result of Modifyed's campaigns. We now have several large campaigns running with Modifyed, which has helped us garner a lot of new business. I would highly recommend them to all my business associates.

KARAN DHUPAR

Founder & CEO, Gourmet Spice

ASHOK ARORA
Your team helped bring more business in 1 financial year than we did in 3. Thank you! I am now your customer for life.

ASHOK ARORA

MD at eWebGuru

ASHUTOSH DWIVEDI
You guys are so great at what you do. I definitely will recommend your awesome services to everyone.

ASHUTOSH DWIVEDI

Founder & CEO at Utazzo.com

AYAN CHATTERJEE
It was great experience for our team to engage with your team in the process of designing & developing the website. Genuineness in your work was visible during all the interactions. Thanks for their patience, understanding of our requirements and outcomes. Keep it up.

AYAN CHATTERJEE

Head, Ed India Foundation

AMIT PRASAD
We loved working with the Modifyed team. They helped us develop a great website for our university and were cool, patient and approachable throughout the process. It was evident that they had a great hang of new digital marketing tools needed as Prateek and the larger marketing team did a brilliant job of increasing the total number of lead flow at affordable prices. Prateek intuitively understands clients needs and suggests solutions which are practical and actionable. He is able to bring consensus by finding win-win solutions to all marketing problems.

AMIT PRASAD

Director at K K Modi University

SUDESHNA MUKHOPADHYAY
I am pleased to share a few words about my experience of working with Modifyed Digital. We had assigned Modifyed Digital the mandate for handling our SEO and website maintenance activities and we have seen a significant growth in organic traffic coming from search engines. The team coordinated various changes on the website which led to boost in online enquiries! Their well-timed suggestions and great communication has ensured a good understanding of our business, leading to excellent search engine optimization of the entire site. We will continue working with Modifyed in the months and years to come.

SUDESHNA MUKHOPADHYAY

Chief Design Officer, Svarochi Lights

KARAN DHUPAR
Modifyed was prompt, creative and highly effective in getting the results which they promised. In the high competitive catering business, we had failed to get results with 3 previous vendors, and were pleasantly surprised at the high number of quality leads which were generated as a result of Modifyed's campaigns. We now have several large campaigns running with Modifyed, which has helped us garner a lot of new business. I would highly recommend them to all my business associates.

KARAN DHUPAR

Founder & CEO, Gourmet Spice

ASHOK ARORA
Your team helped bring more business in 1 financial year than we did in 3. Thank you! I am now your customer for life.

ASHOK ARORA

MD at eWebGuru

ASHUTOSH DWIVEDI
You guys are so great at what you do. I definitely will recommend your awesome services to everyone.

ASHUTOSH DWIVEDI

Founder & CEO at Utazzo.com

Why Choose Modifyed Digital for Google Ads Management?

Driven by ideas

We've audited enough Google Ads accounts to know the patterns: broad match everywhere, no conversion tracking, ad copy from 2022 still running unchanged. Our Google Ads management service exists to fix that — and then keep fixing it, every month.

One point of contact who knows your account history, your business goals and your competitive landscape — not a rotating support team starting fresh every quarter.

We don't increase budgets until the campaign architecture earns it. Scaling a broken structure just wastes more money, faster.

We're in your account every week — not just at billing time. Problems get caught and corrected before they become expensive.

Monthly reports that show what changed, what it cost, what it produced and what we're testing next — without jargon or dashboard screenshots that explain nothing.

Every bid adjustment, keyword addition and ad test is evaluated against conversion data. CTR is context; conversions are the goal.

We reduce wasted spend before recommending higher budgets. Your current budget should work harder before it gets bigger.

FAQ

Frequently Asked Questions

Management fees vary by account complexity and monthly ad spend. Our pricing is transparent and scoped before engagement starts. We'll tell you exactly what management costs — and what ROI improvement you should realistically expect — before you commit to anything.

Search campaigns can drive traffic and leads within the first week of launch. Meaningful optimisation data accumulates over 30–60 days. We set honest, milestone-based expectations at the start of every engagement so you know what to expect and when.

It's almost always one of four things: poor campaign structure, incorrect keyword match types, missing or broken conversion tracking, or a weak landing page experience. We'll audit your previous account, identify specifically what failed and show you what we're doing differently before you spend another rupee.

We include landing page audit and conversion optimisation recommendations in every engagement. Full landing page design and development is available as an add-on or as part of a broader digital marketing retainer.

That depends on your industry, current account health, budget and competitive landscape. Rather than promising a specific ROAS, we give you a benchmark based on your market and existing data — then show you the month-by-month improvement trajectory. We'd rather under-promise and over-deliver.

Ready to Grow?

Let's plan your Google Ads strategy properly. Your budget deserves better management than it's getting.

Let’s plan it properly.

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Ready to Get Started?

Your website is just the beginning.

If you’re looking to grow beyond your website, explore our wider digital services from performance marketing and SEO to content strategy and advertising. Together, we’ll build a digital ecosystem where every channel supports the other.

Turn Attention into Action.

Google Ads management performs best as part of a connected performance strategy. Explore how our Meta Ads management, SEO and landing page optimisation services build the full funnel that turns ad spend into consistent pipeline growth.

SEO

SEO

PPC

PPC

EMAIL MARKETING

EMAIL MARKETING

SOCIAL MEDIA

SOCIAL MEDIA

SEO

SEO

PPC

PPC

EMAIL MARKETING

EMAIL MARKETING

SOCIAL MEDIA

SOCIAL MEDIA